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Best Practices

Proven strategies for effective team management

Follow these proven strategies to manage teams effectively and avoid common pitfalls.

Team OWNER Selection

Choose the Right People

Good OWNER candidates:

  • Team managers or leads
  • People who will stay long-term
  • Reliable, trustworthy employees
  • People who understand team structure
  • Those who already manage the team

Poor OWNER candidates:

  • Temporary employees or contractors
  • Brand new hires
  • People unfamiliar with the team
  • Those leaving the company soon
  • Individual contributors without management responsibility

Always Have Multiple OWNERs

Recommended: 2-3 OWNERs per team

Why multiple OWNERs?

Continuity:

  • If one OWNER leaves, others can manage
  • No orphaned teams requiring admin intervention
  • Smooth transitions during departures

Coverage:

  • Backup when primary OWNER unavailable
  • Distributed workload for large teams
  • Time zone coverage for global teams

Failure scenarios:

Single OWNER:

text
Problem: Sarah is the only OWNER of Enterprise Team
Sarah leaves the company
Result: No one can add/remove members
Solution: Organization ADMIN must fix manually

Multiple OWNERs:

text
Enterprise Team OWNERs: Sarah, John
Sarah leaves the company
Result: John continues managing team
No disruption

OWNER Count Guidelines

Too few (1 OWNER):

  • Single point of failure
  • Vacation coverage issues
  • Risk if OWNER leaves

Sweet spot (2-3 OWNERs):

  • Continuity without confusion
  • Clear ownership
  • Manageable coordination

Too many (5+ OWNERs):

  • Unclear responsibility
  • "Someone else will do it" syndrome
  • Coordination overhead

Team Size Guidelines

Small teams: 5-15 members

  • Easy to manage
  • Clear communication
  • Strong cohesion

Medium teams: 15-30 members

  • Consider multiple OWNERs
  • May need sub-organization
  • Still manageable

Large teams: 30-50 members

  • Definitely need 2-3 OWNERs
  • Consider splitting into smaller teams
  • Naming conventions help organization

Very large teams: 50+ members

  • Usually indicates need to split
  • Consider regional or functional sub-teams
  • May be better as multiple teams

When to Split Teams

Signs you should split:

  • Team has 50+ members
  • Natural sub-groups exist (regions, products)
  • Members only work with subset of team
  • Managing membership becomes difficult
  • Team doesn't feel cohesive

Example split:

text
Before:
Sales Team (80 members, unwieldy)

After:
├─ US-East Sales (25 members)
├─ US-West Sales (25 members)
├─ EMEA Sales (20 members)
└─ APAC Sales (10 members)

Team Naming Conventions

Clear, Consistent Names

Good team names:

  • Enterprise Sales Team
  • US-East Region
  • Product A Specialists
  • Customer Success
  • Strategic Accounts

Poor team names:

  • Team 1
  • Sarah's Team
  • The A-Team
  • New Team
  • Miscellaneous

Naming Patterns for Scale

Geographic pattern:

  • Sales - US-East
  • Sales - US-West
  • Sales - EMEA
  • Sales - APAC

Product pattern:

  • Product A - Sales
  • Product A - Engineering
  • Product B - Sales
  • Product B - Engineering

Tier pattern:

  • Enterprise - East
  • Enterprise - West
  • SMB - East
  • SMB - West

Benefits:

  • Alphabetical grouping in lists
  • Clear hierarchy
  • Easy to find teams
  • Scales well

Membership Management

Regular Audits

Quarterly team audits:

Check:

  • Are all current members still with company?
  • Are new employees on appropriate teams?
  • Do team OWNERs still manage the team?
  • Are there employees not on any team?
  • Has team structure changed?

Update:

  • Remove departed employees
  • Add new hires to appropriate teams
  • Adjust team OWNERs if needed
  • Fix missing memberships

Onboarding Process

When someone joins:

  1. Identify appropriate team (region, product, function)
  2. Add to team with correct role (usually MEMBER)
  3. Document membership in onboarding checklist
  4. Verify access to team Decision Sites

Example onboarding:

text
New hire: Alex
Role: Account Executive
Region: US-East
Product: Enterprise

Actions:
├─ Add to US-East Sales Team (MEMBER)
├─ Add to Enterprise Team (MEMBER)
├─ Verify access to regional Decision Sites
└─ Document in HR onboarding checklist

Offboarding Process

When someone leaves:

  1. Remove from all teams they were on
  2. Transfer team OWNER role if they were OWNER
  3. Reassign their Decision Sites if needed
  4. Document removal in offboarding checklist

Warning: Don't forget to remove from teams. Departed employees with access create security risk.

Access Control Setting

Choose Carefully

Team Access Control is hard to change later.

ORGANIZATION access:

  • Small companies (< 20 people)
  • Full transparency cultures
  • Cross-selling critical
  • Flat structures

TEAM access:

  • Medium/large companies (20+ people)
  • Regional privacy needed
  • Structured access required
  • Clear team boundaries

OWN access:

  • Individual contributor model
  • Maximum confidentiality
  • Consulting/law firms
  • Minimal collaboration

Pilot Before Full Rollout

Test with small group first:

  1. Create 1-2 pilot teams
  2. Assign subset of Decision Sites
  3. Test access patterns (can people access what they should?)
  4. Gather feedback from team members
  5. Fix issues before full deployment
  6. Roll out to all teams

Example pilot:

text
Week 1-2: Create Enterprise Team pilot
Week 3-4: Test access, gather feedback
Week 5: Fix issues identified
Week 6: Create all remaining teams

Don't Change Frequently

Changing Team Access Control affects ALL Decision Sites immediately.

Impact:

  • ORGANIZATION → TEAM: People suddenly lose access
  • TEAM → ORGANIZATION: Everyone suddenly sees everything
  • Any → OWN: Massive access restriction

Best practice: Decide setting early, stick with it.

Team Structure

Keep It Simple

Start minimal:

  • Default team + 2-5 additional teams
  • Grow teams as needed
  • Don't create teams "just in case"

Avoid over-organization:

  • Too many teams creates confusion
  • Teams should serve clear purpose
  • Empty teams should be deleted

Document Your Structure

Team documentation template:

text
Team Name: Enterprise Sales Team
Purpose: Manage enterprise accounts (>$100K ARR)
OWNERs:
├─ Sarah Johnson (Sales Manager) - primary
└─ John Smith (Regional Director) - backup
Members: 15 account executives
Team Access Control: TEAM (regional privacy)
Decision Sites: ~50 active enterprise deals

Benefits:

  • Clarity for new members
  • Onboarding reference
  • Troubleshooting aid
  • Audit documentation

Review Structure Quarterly

Questions to ask:

  • Does team structure still match organization?
  • Have any teams grown too large?
  • Are there orphaned/empty teams?
  • Do team names still make sense?
  • Has company structure changed?

Update as needed:

  • Split large teams
  • Merge small teams
  • Rename teams for clarity
  • Delete unused teams

Decision Site Assignment

Assign at Creation

When creating Decision Site:

  • Choose appropriate team immediately
  • Don't leave unassigned (harder to organize later)
  • Use team that matches the deal

Example:

text
Creating Decision Site: Acme Corp Deal
Region: US-East
Account Size: Enterprise

Assign to: US-East Enterprise Team

Regular Cleanup

Audit Decision Site assignments:

Quarterly check:

  • Are Decision Sites on correct teams?
  • Any unassigned Decision Sites?
  • Have team assignments become outdated?
  • Are there Decision Sites on deleted teams? (should be on default team)

Fix:

  • Reassign misplaced Decision Sites
  • Assign unassigned Decision Sites
  • Update assignments when ownership changes

Common Pitfalls to Avoid

Pitfall 1: Too Many Teams

Problem:

text
Organization with 20 people creates 15 teams
Result: Confusion, empty teams, hard to find anything

Better approach:

  • Start with 3-5 teams maximum
  • Add teams only when clear need exists
  • Delete unused teams

Pitfall 2: Single OWNER Per Team

Problem:

text
Each team has exactly 1 OWNER
OWNERs go on vacation or leave
Teams become unmanageable

Better approach:

  • Always have 2-3 OWNERs
  • Plan for continuity
  • Promote backup OWNERs

Pitfall 3: Changing Access Control Frequently

Problem:

text
Week 1: ORGANIZATION access
Week 5: Switch to TEAM access (people lose access)
Week 10: Back to ORGANIZATION (privacy lost)
Users confused and frustrated

Better approach:

  • Choose carefully at start
  • Pilot test before committing
  • Stick with choice long-term

Pitfall 4: Ignoring Default Team

Problem:

text
Default team has 0 members
New employees don't get added to any team
Orphaned Decision Sites pile up on default team
No one manages default team

Better approach:

  • Assign OWNERs to default team
  • Use default team intentionally (holding area or company-wide)
  • Add new employees to default team until assigned elsewhere
  • Monitor default team's Decision Sites

Pitfall 5: Forgetting to Remove Departed Employees

Problem:

text
Employees leave but stay on teams for months
Security risk
Inaccurate team rosters
Confusion about who's actually on team

Better approach:

  • Remove from teams during offboarding
  • Quarterly team audits
  • Automated offboarding checklist

Pitfall 6: Unclear Team Purpose

Problem:

text
Team created but purpose unclear
Members don't know why they're on team
Duplicate teams created
Assignments inconsistent

Better approach:

  • Document team purpose
  • Clear naming conventions
  • Regular communication
  • Delete teams without clear purpose

Permission Management

Understand Role Independence

Organization roles and team roles are separate:

Example:

text
User: Sarah
Organization Role: COLLABORATOR (can't create Decision Sites)
Team Role: OWNER (can manage Enterprise Team)

Result:
✅ Can add/remove team members
✅ Can manage team settings
❌ Cannot create Decision Sites (needs CREATOR org role)

Key point: Team OWNER doesn't grant Decision Site creation permission.

ADMIN Override

Organization ADMINs bypass all team restrictions:

Use cases:

  • Emergency access to Decision Sites
  • Team management when all OWNERs gone
  • Auditing all Decision Sites
  • Fixing access issues

Don't overuse:

  • Give team OWNERs authority to manage
  • ADMIN for escalation only
  • Not for day-to-day team management

Communication

Announce Team Changes

When creating teams:

  • Notify affected members
  • Explain team purpose
  • Clarify what changes
  • Provide documentation

Example announcement:

text
Subject: New Regional Sales Teams

We're creating regional teams to improve focus:
- US-East Sales Team
- US-West Sales Team

What this means for you:
- You'll be added to your regional team
- You'll see only your region's Decision Sites
- Cross-regional collaboration: add contacts

Questions? Contact your manager or IT admin.

Train Team OWNERs

OWNERs need to know:

  • How to add/remove members
  • How to manage team settings
  • When to promote members to OWNER
  • Where to get help

Provide:

  • Link to documentation
  • Training session
  • Support contact
  • Checklist of responsibilities

Set Expectations

Clarify:

  • What teams are for
  • How access control works
  • Who can access what
  • How to request access

Avoid:

  • Surprise access changes
  • Undocumented team rules
  • Unclear team boundaries

Scaling Over Time

Small → Medium (15 → 50 people)

Changes needed:

  • Default team → functional/regional teams
  • ORGANIZATION → TEAM access control
  • 1 OWNER → 2-3 OWNERs per team
  • Informal structure → documented structure

Medium → Large (50 → 200 people)

Changes needed:

  • Functional teams → regional + functional teams
  • Naming conventions for scale
  • Regular quarterly audits
  • Formalized onboarding/offboarding
  • Multiple team OWNERs
  • Clear documentation

Key Principles for Scale

As you grow:

  • More teams, clearer boundaries
  • More OWNERs, distributed management
  • More structure, less informality
  • More documentation, less tribal knowledge

But maintain:

  • Simplicity where possible
  • Clear team purposes
  • Responsive access management
  • Regular audits

Next Steps