Quick Start Guide
Choose and assign roles in 5 minutes
Assign the right roles to your team in 5 minutes.
Step 1: Identify the Person's Relationship (30 seconds)
Are they internal or external to your organization?
✅ Internal (your team, your company) → Assign Organization Role (ADMIN, CREATOR, or COLLABORATOR) → Optionally add to Teams → When added to Decision Sites, mark as SELLER
✅ External (customer, buyer, partner) → They'll automatically be GUEST (view-only) → When added to Decision Sites, mark as BUYER → Optionally categorize as DECISION_MAKER, INFLUENCER, etc.
Step 2: Choose Organization Role (1 minute)
For Internal Team Members
Ask: What will they need to do?
They need to:
- Manage organization settings?
- Change billing?
- Add/remove members?
→ Make them ADMIN (limit to 1-2 people)
They need to:
- Create new Decision Sites?
- Own deals?
- Manage their own sites?
→ Make them CREATOR (most sellers)
They need to:
- Edit Decision Sites others created?
- Support ongoing deals?
- Cannot create new sites?
→ Make them COLLABORATOR (support, sales ops)
For External Users
They're a buyer/customer → They'll be GUEST automatically (view-only) → No choice needed - this happens when you invite them
Step 3: Assign Team Role (optional, 1 minute)
Are you adding them to a team?
Ask: Should they manage the team?
✅ Yes - They'll lead the team → Make them team OWNER → They can add/remove members, change settings
✅ No - They'll just be part of the team → Make them team MEMBER → They can access team content
Not adding to a team? → Skip this step
Step 4: Assign Contact Role (when adding to Decision Site, 1 minute)
Are they external (buyer) or internal (seller)?
For External/Buyer Contacts
✅ Always mark as BUYER → Their activity counts 1.5x in Deal Pulse
Then categorize their role in the deal:
- Final approval authority? → DECISION_MAKER
- Influences decision but doesn't approve? → INFLUENCER
- Internal advocate for your solution? → CHAMPION
- Controls access to decision makers? → GATEKEEPER
- Buyer-side administrator? → BUYER_ADMIN
- Contributing to evaluation? → BUYER_CONTRIBUTOR
- Reviewing materials? → BUYER_REVIEWER
Unsure? Start with just BUYER. You can add more specific categorization later.
For Internal/Seller Contacts
✅ Always mark as SELLER → Standard weight in Deal Pulse
Then categorize if needed:
- Leading the deal? → SELLER is sufficient
- Supporting role? → SELLER is sufficient
Note: Internal team usually doesn't need additional categorization beyond SELLER.
Common Scenarios
Scenario 1: Onboarding a new sales rep
Steps:
- Organization Role: CREATOR
- Add to team: Sales Team as MEMBER
- When they create Decision Sites: Mark themselves as SELLER
Time: 2 minutes
Scenario 2: Inviting a customer executive
Steps:
- Organization Role: GUEST (automatic)
- Contact Role: BUYER + DECISION_MAKER
- Team: None (external users don't join internal teams)
Time: 1 minute
Scenario 3: Adding sales ops person
Steps:
- Organization Role: COLLABORATOR (can edit, can't create)
- Add to teams: Multiple teams as MEMBER
- When added to Decision Sites: SELLER
Time: 3 minutes
Scenario 4: First organization admin
Steps:
- Organization Role: ADMIN (full control)
- Create teams: Becomes OWNER automatically
- When added to Decision Sites: SELLER
Time: 2 minutes
Decision Tree
Is the person internal or external?
│
├─ Internal (your team)
│ │
│ ├─ Need to manage org settings?
│ │ └─ YES → ADMIN
│ │
│ ├─ Need to create Decision Sites?
│ │ └─ YES → CREATOR
│ │
│ └─ Just edit shared sites?
│ └─ YES → COLLABORATOR
│
└─ External (customer/buyer)
└─ GUEST (automatic)
└─ Mark as BUYER when added to Decision Site
Quick Reference Table
| Person Type | Org Role | Team Role | Contact Role | Common For |
|---|---|---|---|---|
| Sales rep | CREATOR | MEMBER | SELLER | Account executives |
| Sales ops | COLLABORATOR | MEMBER | SELLER | Operations team |
| Sales leader | ADMIN | OWNER | SELLER | VP Sales, Director |
| Customer champion | GUEST | None | BUYER + CHAMPION | Internal advocate |
| Customer executive | GUEST | None | BUYER + DECISION_MAKER | C-level buyer |
| Customer influencer | GUEST | None | BUYER + INFLUENCER | Evaluation team |
Verification Checklist
After assigning roles, verify:
For Internal Team:
- Can they access the areas they need?
- Can they create Decision Sites if needed?
- Are they members of the right teams?
- Do they show in Settings → Organization Members with correct role?
For External Users:
- Are they marked as GUEST (should be automatic)?
- Are they marked as BUYER in Decision Sites?
- Can they access the Decision Sites you shared?
- Do they see limited navigation (expected for GUEST)?
Common Mistakes to Avoid
Making everyone ADMIN → Only 1-2 people need ADMIN. Most should be CREATOR or COLLABORATOR.
Forgetting to mark buyers as BUYER → Without BUYER role, their activity doesn't get 1.5x weight in Deal Pulse.
Giving external users CREATOR → External users should be GUEST. They shouldn't create Decision Sites.
Confusing team roles with organization roles → These are independent. A COLLABORATOR can be a team OWNER.
Next Steps
- Understand roles deeply: Understanding Roles
- Learn best practices: Role Selection Guide
- See all permissions: Permissions Matrix
- Troubleshoot issues: Common Issues